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In 1988, the Starlight Children’s Foundation was established with the vision that children shouldn’t stop being children just because they’re sick.
As a charity that focuses so strongly on storytelling to communicate program impact and generate support for their fundraising efforts, Starlight realised they needed a Digital Asset Management (DAM) & Online Brand Portal platform to not only centralise their digital assets and brand guidelines but to bring their brand to life.
"Most importantly, our team needed a more streamlined way to request consent to use stories and content containing Starlight children and families, as our manual processes weren’t efficient and slowed the team down,” said Melissa Gamble, National Marketing & Communications Manager at Starlight Children's Foundation
Managing brand compliance from a design, legal and regulatory compliance perspective is critical in developing brand equity over time.
IntelligenceBank's Digital Asset Management and Online Brand Portal solutions helps you do just that. Not only do we make it easy to centralise brand assets, but our online brand guidelines and workflow approvals ensures your entire team stays on brand.
With offices in Australia, the US and Canada, our beautifully designed software is used by over 400 brands globally.
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