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What is Brand Asset Management Software?

Brand Asset Management Software is specifically designed to make it easy to manage the lifecycle of your branded content.

At its most basic level, Brand Asset Management Software provides a central place to both store and categorize creative content such as images, audio files, videos, HTML files, Adobe CC files, PDF and office documents. It also has robust metadata management capabilities, allowing metadata to be edited online and embedded within files for use across different media channels.

But that’s just the start of the story. The best brand asset management platforms include lightbox collections, emailing links to large files, file conversion, usage analytics, creative approvals, including integration with InDesign, Photoshop, Illustrator and CMS systems. Last but not least, custom brand guidelines to educate your team and ensure external agencies on your brand are included.

Brand Asset Management Software is an essential component of your marketing technology stack that makes managing marketing content a seamless process. Benefits of Brand Asset Management Software include: 


brand asset management benefits



Learn More About Digital Asset Management Software

download the what is digital asset management whitepaper

Digital Asset Management (DAM) Software is a business process management solution which provides you with a centralized online hub to create, manage, share, track and find digital assets.

With a constantly increasing number of digital files being created and used in a multi-channel environment, without a DAM it’s easy to feel perpetually disorganized and lose control of brand assets. Trying to keep track of asset licensing, staying on top file versions and managing stakeholder access to assets without a robust system in place is both difficult and costly. Haphazard asset management can lead to a slew of problems which prevent your marketing team from providing inspiring, on-brand marketing.  

Download our Digital Asset Management Whitepaper to learn how a DAM can help you save time, money and stay in control of your brand.


Access control

Users only see information to which they have access. That means, different users can only view, download, publish and/or print to where you grant access. You can give access by user group or by individual.

Data storage, backups, private cloud & self hosted options

Your data is hosted in secure, ISO 27001 and SOC2 compliant data centers either in the US, UK, Canada or Australia - depending on your location (and your choice). For larger corporates, IntelligenceBank offers private cloud options for an additional fee.

Two Factor Authentication

For customers who require additional login security, two factor authentication is available.


IntelligenceBank's servers are protected by separate hardware firewalls, which deliver high performance (as to not inhibit speed of service) and multi-threat protection.

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IntelligenceBank DAM is connected

Our out-of-the-box plugins, together with our Universal Connector, means your
DAM is never an island. Here's a selection of integrations.
 intelligencebank's universal connector works with thousands of web based software appliations



Can't see your favorite tool? Contact us, as we probably have an integration for you.
+ Mac Only   * With drag and drop plugin   ^ Out of the box plugin