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Tired of seeing an incorrect logo, off-brand creative or messaging that doesn’t line up with your company values? If so, then it's time to reconsider the way you share and manage your brand.
Brand guidelines displayed in PDF format, then distributed via email or the company shared drive is a thing of the past. The problem is that brand owners still have little control over the multiple PDF versions that may exist. Plus, it's an uphill task making sure that the right people (who need the guidelines) have access to the most up-to-date version. Even when the correct PDF is shared - more often than not - the user typically chooses to grab an outdated logo from the web rather than opening up the guide and requesting the correct one.
Online brand guidelines that are a part of an online brand portal remove these roadblocks and make it easier for internal designers, agencies, or other stakeholders to understand, access and use your brand correctly.
Here are five ways you can bring your brand to life online:
IntelligenceBank online brand guidelines sit within our BrandHub solution and can be adapted to suit all users. For those looking for a simple and easy to update solution, IntelligenceBank can provide a series of templated options. Also, custom brand pages can be developed using HTML to look and feel exactly like your very own website, catering to your brand’s identity.
Contact us today to learn more about online brand guidelines and the different options available.
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